What advice does Moore have for a pastor who wants to reach men? A starting point is to realize that men need more than preaching. They want to see something that really works — practical Christianity lived out.
It doesn't take pews and pews of the right kind of people to change a church or ministry around — just one or two, a few. Ministers pray that “laborers” will join their churches, but they rarely do. You've got to build them, from scratch!